How Consumer Brand Expectations Should Influence Citizen Interaction

How Consumer Brand Expectations Should Influence Citizen Interaction
Posted on 02/07/2018
CivicLive Blog - How Consumer Brand Expectations Should Influence Citizen Interaction

The Internet and the rise of digital media make it easy for the modern citizen to connect with their government. The swiftness with which technology has evolved has left some governments playing catch-up, but as more robust, digital-friendly eGov solutions become the standard for government communication, it’s important that local governments look to evolve the way they view and interact with their constituents. One way to better meet the increasingly connected citizens’ needs is for governments to look at how brands communicate with customers in this digital era.


So, how are brands communicating with their customers? Read, 27 Stats That Show What Consumers Expect From Brand Communication


To learn more about how CivicLive helps governments communicate with citizens, contact us today.




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