As a local government, being active on social media is one of the best ways to build, strengthen and maintain communication with your residents, businesses and visitors. But the fast pace of social media can be difficult to keep up with, particularly if you don’t have a dedicated social media strategist. However, there are ways to engage on social media in a timely and efficient manner.

2018 marks the 13th Annual W3 Awards and West’s CivicLive solutions is among the winners!

Social media is an important part to operating a local government. More and more citizens are active on various social media sites, using them for entertainment, but also as a main source of news and updates, with 67% of Americans reporting that they get at least “some of their news on social media.” It’s for this reason that local governments should work towards building an active, well-planned and organized social media strategy. You might not know what strategies to use for your government’s social media sites, below, we list five you should definitely consider.